Date and Time
Wed, Nov 13, 2024 6:30 PM
-
8:00 PM
EST
Location
Online
This seminar will provide an overview of how marketing strategy supports the non-profit mission. Additionally, this seminar will review the role of marketing in organizational strategy, branding, competition, social media, market research, evaluation, ethics and inclusion.
Attendees will learn:
- Why marketing is important for non-profits
- About aligning marketing strategy with non-profit priorities
- An overview of the process to develop marketing strategies
- About understanding the non-profit community and stakeholders
- About marketing vs. branding
- How to avoid common marketing mis-steps
Please note that registration is limited and provided on a first come first serve basis. A meeting link will be forwarded to those who are registered, via the email used to register, on the day of the event.
This event is presented by The City of Brampton’s Advance Brampton Fund in partnership with the G. Raymond Chang School of Continuing Education at Toronto Metropolitan University.